Social Media Kit

Campbell Giving Day Marketing Toolkit

Show your support by sharing on social media

The Essentials

#CampbellGivingDay Use this in all of your posts to be a part of the
Campbell Giving Day conversation.
give.campbell.edu/givingday Include this URL in your posts so your network can see
goal progress, campaign updates, and join you in giving a gift.

Accounts to follow and tag

Alumni Engagement
Facebook: Campbell University Office of Alumni Engagement
Twitter: @campbellalumni
Instagram: @campbell_alumni
Campbell University
@campbelledu

Talking points to include in posts

Go Orange. Give Back. Go Camels!
Why you give to Campbell
Campbell Giving Day goal: 2,300 gifts

Use these images on social media

Show your support for #CampbellGivingDay by using and uploading these profile pictures and cover images to your social media profiles.

Profile Pics

Cover Photos

Share on Your Story

Show your support for #CampbellGivingDay by downloading an image to share on your Facebook and Instagram Stories.

Why do you give to Campbell?

Download this sign and why you give to Campbell. Then, snap a photo with your sign and share on social media using #CampbellGivingDay.

Examples:

  • I give to Campbell because Campbell has given so much to me.
  • I give to Campbell because I want to invest in future leaders.
Download sign

 

Spread the Word

Sample social media posts 

Copy and paste these suggested posts on social media and help spread the word about #CampbellGivingDay!

  • The wait is over…#CampbellGivingDay is finally here! Don’t miss your chance to make a difference for @campbelledu students. Join me and make a gift to support the school we love. Go orange. Give back. Go Camels! give.campbell.edu/givingday
  • Go orange and give back today on #CampbellGivingDay. Go to give.campbell.edu/givingday to join me in making a gift today. Go Camels!
  • Today on #CampbellGivingDay, I gave to [your fund of choice] because [why you give]. Will you join me? Go orange. Give back. Go Camels! give.campbell.edu/givingday
  • On #CampbellGivingDay, the goal is for 2,300 donors to go orange and give back to @campbelledu in one day. I gave because I want to ensure that incredible opportunities are available for current and future Campbell students. Will you join me? give.campbell.edu/givingday

Update your email signature

Instructions for Outlook users:

  • Download and save the Campbell Giving Day logo image
  • Open your Outlook desktop app, go to “File,” then click “Options” on the side panel
  • Select “Mail” and find click “Signatures”
  • Add a paragraph return below the last line of your signature, then click the insert image icon to insert the saved logo.
  • You can also add the give.campbell.edu/givingday URL to your signature. To link the image to the give.campbell.edu/giving day URL, after inserting the image, click to select the image, then click the insert URL icon.

Download the logo